IBM Systems Magazine, Mainframe - September/October 2015 - (Page 10)

PARTNER PoV Grow REAL SAVINGS Virtualizing system software can help reduce data center costs F or well over a decade, organizations have focused on tamping down data center costs. They have primarily done this through OS virtualization, which has allowed them to reduce the physical and carbon footprints of their servers, while also saving on energy and hardware maintenance and licensing. Rick Jones is executive vice president at Standardware, a provider of IMS virtualization software for IBM z Systems mainframes. For large enterprises, these hardware and energy cost savings have been in the millions of dollars. For other companies, virtualizing has meant avoiding or deferring building new data centers, which costs millions of dollars ( Most enterprises have already harvested the low-hanging fruit that contributes to excess data center costs. However, organizations have yet to fully exploit the next tier of savings that further virtualization can bring. This is 10 // SEPTEMBER/OCTOBER 2015 namely to extend the virtualization effort beyond virtualizing OSs and hardware and into the realm of virtualizing other very expensive data center assets (e.g., system software). System Software Virtualization Defined In the mainframe community, the costs of maintaining multiple software licenses coupled with the time-consuming work highly compensated staff must undertake to administer this software can be significantly reduced with a virtualization strategy that focuses on system software. In principle, system software virtualization and cost savings work a certain way. An enterprise that is able to virtualize an expensive data center asset like an IMS* database can produce multiple virtual instances of this database in place of buying multiple licenses for the actual physical database. Since nearly all enterprises need multiple copies of database software to support

Table of Contents for the Digital Edition of IBM Systems Magazine, Mainframe - September/October 2015

Table of Contents
Editor's Desk: Flexible options
IBM Perspective: The full potential of Linux
Infographic: Differentiate your cloud services and drive margins sky-high
Techbits: The P-TECH fast track
Partner PoV: Virtualizing system software can help reduce data center costs
Trends: IBM has the roadmap you need to get to business innovation
Currents: Thanks to mobile apps, users can access IBM z Systems services and data
IT Today: A Cloud IT Optimization Assessment can help determine the right solutions
Case Study: Letters Home: Western Illinois University improves school-to-student interaction with more eye-catching financial aid documents
Cover Story: Linux Breakthrough: New IBM LinuxONE systems are enterprise-grade and built for business-critical applications
Feature: Community Partnership: The new Open Mainframe Project capitalizes on the strengths of z Systems and Linux to foster growth
Feature: A Matter of Standards: The KVM hypervisor extends familiar tools to Linux on the mainframe
Tech Showcase: Understanding VSAM can help you process and access information
Administrator: New zHPF protocols offer up to a 68 percent reduction in I/O service time for write operations
Solutions: Integration Link; SIEM Agent for z/OS
Stop Run: Software engineer notes creative side with musical instruments and choirs
Reference Point - Global Events, Education, Resources for Mainframe
Mainframe Skills Special Report
2016 Mainframe Solutions Edition

IBM Systems Magazine, Mainframe - September/October 2015