IBM Systems Magazine, Mainframe Edition - September/October 2011 - (Page 12)

Dashboard News to use Marketing Informed Marketing representatives have identified “turning data into action” as their top organizational issue in IBM’s survey, “The State of Marketing 2011.” Measurement, analysis and learning emerged as the top IT bottlenecks. SOURCE: IBM MEETS FUNCTION New York University student Mike Knuepfel recently created a keyboard frequency sculpture to illustrate the rate at which each letter in the alphabet is used on a keyboard. He outlines the project in his blog: SOURCE: THE MIKE KNUEPFEL ITP EXPERIENCE Form How long would it take you to realize you’d lost your cell phone? According to a London-based survey, slightly more than one-third of mobile phone owners report they’d notice a lost phone within 15 minutes, while 61 percent would within the hour. HELLO? girl 12 S E P TE M B E R /O CTO B E R 2 011 POWER Three girls took home trophies in Google’s first science fair. Lauren Hodge studied the effects of different marinades on the level of potentially harmful carcinogens in grilled chicken; Naomi Shah endeavored to prove that improved indoor air quality can reduce people’s reliance on asthma medications; and Shree Bose discovered a way to improve ovarian cancer treatment for patients who have built up a resistance to certain chemotherapy drugs. SOURCE: WWW.GOOGLE.COM/EVENTS/SCIENCEFAIR

Table of Contents for the Digital Edition of IBM Systems Magazine, Mainframe Edition - September/October 2011

IBM Systems Magazine, Mainframe Edition - September/October 2011
On the Web
Editor’s Desk: Support in the Long Run
Dashboard: Form Meets Function
Data Display: The Cost of a Breach
Insider: Testing Proves Deduplication for Mainframes is Worthwhile
Trends: System z Servers and Tivoli Software Go Beyond Virtualization
Dream Machine: zEnterprise Creates an Ideal Multiarchitecture Infrastructure, Perfect for Cloud
Growth Through Learning: IBM Academic Initiative Expands in Response to Industry Demand
Focus on Storage: The Latest z/OS Release Brings File System Support for OAM
Tips & Techniques: New Function Mode Helps Save CPU Resources
Advertisers’ Index
Stop Run: Students John Noel and Regina Robins win big at Spring SHARE
Reference Point
2012 Mainframe Buyer's Guide
Services Blueprint: IBM Lab Services and Timing

IBM Systems Magazine, Mainframe Edition - September/October 2011