IBM Systems Magazine, Mainframe - September/October 2010 - 17

need for faster handling of transactions and information becomes critical. Organizations must balance embracing the scale of information entering the IT environment against adding complexity, McCaffrey says. “This explosion of data and is creating the opportunity for greater insight—provided that data can be harnessed in a time frame that matters to the business,” he adds. IBM System Storage* offerings are optimized and designed to allow for that scale but be easy enough to use that staff can support the volume of data without unneeded complexity. Storage systems range from multigigabyte to thousands of terabytes. Additionally, the management software is designed to simplify and automate many key deployment, maintenance and recovery tasks. Data growth concerns can be addressed in part through smarter data management, McCaffrey says. Most companies have a lot of duplicate data. For example, if you receive an attachment, forward it to others, and save copies in your e-mail database and on your hard drive, the same file lives in many places. This duplication consumes space but adds little value. Smart data management would mean backing up only one copy of that attachment. IBM’s deduplication technology can accomplish that.

act. On one hand, hardware should b e bu i lt to sca le f lex ibly a nd efficiently; on the other hand, it should integrate seamlessly with a var iet y of soft ware. Whether you’re deploying a general-purpose processor or a workload-optimized system, IBM has designed all of its

products to be easy to install and ready to work together. Power Systems* solutions offer scalable performance options with virtualization for consolidation, workload optimization for cloud deployment and integration with AIX*, IBM i and Linux*.

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Troy Coleman, principal product manager with CA Technologies, knows DB2 for z/OS forwards and backwards. As the ibmsystemsmag.com Mainframe blogger, he imparts some of that knowledge and wisdom each week in DB2utor. Check it out. Contribute to the conversation. Impart some of your own wisdom.
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deduplication
U! Data deduplication—also known as
single-instance storage—is a method of reducing storage needs. A unique instance of the data is retained on storage media and duplicate data is replaced with a pointer.

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IBM Systems Magazine, Mainframe - September/October 2010

Table of Contents for the Digital Edition of IBM Systems Magazine, Mainframe - September/October 2010

IBM Systems Magazine, Mainframe - September/October 2010
Contents
Editor's Desk:  Not So Secret Sauce
Dashboard:  Find an Extra Day
Think Smarter:  Competing Takes Equal Parts Growth and Restraint
Data Display:  Privacy:  Who Do You Trust?
Insider:  Untangling the Web of Processes and Technology
Trends:  System z as the Hub of a Workload-Optimized, Business Analytics Systems
Case Study: A Merger Made Easy" EmblemHealth Saves Money By Easing into an In-Sourced Computing Model
Expanding Beyond Borders:  IBM zEnterprise Systems Announcement Delivers a New Dimension in Computing.
Reducing Complexity:  The Next-Generation System z Server Is More Than Just a Fast, Scalable Solution
Focus on Storage:  IBM Tivoli Key Lifecycle Manager Solves Security Problems and Meets New Standards
Administrator:  z/OS Management Facility V1.12 Includes New Workload-Management and Resource-Monitoring Functionality
Developer: pureXML Extends Availability and Scalability to DB2 for z/OS
Solutions
Advertisers' Index
Stop Run:  IBM Cooling Expert Roger Schmidt Says the Positioning of Machines Matters
2011 Mainframe Buyer's Guide
IBM Systems Magazine, Mainframe - September/October 2010 - IBM Systems Magazine, Mainframe - September/October 2010
IBM Systems Magazine, Mainframe - September/October 2010 - Cover2
IBM Systems Magazine, Mainframe - September/October 2010 - 1
IBM Systems Magazine, Mainframe - September/October 2010 - Contents
IBM Systems Magazine, Mainframe - September/October 2010 - 3
IBM Systems Magazine, Mainframe - September/October 2010 - 4
IBM Systems Magazine, Mainframe - September/October 2010 - 5
IBM Systems Magazine, Mainframe - September/October 2010 - 6
IBM Systems Magazine, Mainframe - September/October 2010 - 7
IBM Systems Magazine, Mainframe - September/October 2010 - 8
IBM Systems Magazine, Mainframe - September/October 2010 - 9
IBM Systems Magazine, Mainframe - September/October 2010 - Editor's Desk:  Not So Secret Sauce
IBM Systems Magazine, Mainframe - September/October 2010 - 11
IBM Systems Magazine, Mainframe - September/October 2010 - Dashboard:  Find an Extra Day
IBM Systems Magazine, Mainframe - September/October 2010 - 13
IBM Systems Magazine, Mainframe - September/October 2010 - 14
IBM Systems Magazine, Mainframe - September/October 2010 - 15
IBM Systems Magazine, Mainframe - September/October 2010 - Think Smarter:  Competing Takes Equal Parts Growth and Restraint
IBM Systems Magazine, Mainframe - September/October 2010 - 17
IBM Systems Magazine, Mainframe - September/October 2010 - 18
IBM Systems Magazine, Mainframe - September/October 2010 - 19
IBM Systems Magazine, Mainframe - September/October 2010 - Data Display:  Privacy:  Who Do You Trust?
IBM Systems Magazine, Mainframe - September/October 2010 - 21
IBM Systems Magazine, Mainframe - September/October 2010 - Insider:  Untangling the Web of Processes and Technology
IBM Systems Magazine, Mainframe - September/October 2010 - 22A
IBM Systems Magazine, Mainframe - September/October 2010 - 22B
IBM Systems Magazine, Mainframe - September/October 2010 - 23
IBM Systems Magazine, Mainframe - September/October 2010 - 24
IBM Systems Magazine, Mainframe - September/October 2010 - 25
IBM Systems Magazine, Mainframe - September/October 2010 - Trends:  System z as the Hub of a Workload-Optimized, Business Analytics Systems
IBM Systems Magazine, Mainframe - September/October 2010 - 27
IBM Systems Magazine, Mainframe - September/October 2010 - 28
IBM Systems Magazine, Mainframe - September/October 2010 - 29
IBM Systems Magazine, Mainframe - September/October 2010 - Case Study: A Merger Made Easy" EmblemHealth Saves Money By Easing into an In-Sourced Computing Model
IBM Systems Magazine, Mainframe - September/October 2010 - 31
IBM Systems Magazine, Mainframe - September/October 2010 - 32
IBM Systems Magazine, Mainframe - September/October 2010 - 33
IBM Systems Magazine, Mainframe - September/October 2010 - Expanding Beyond Borders:  IBM zEnterprise Systems Announcement Delivers a New Dimension in Computing.
IBM Systems Magazine, Mainframe - September/October 2010 - 35
IBM Systems Magazine, Mainframe - September/October 2010 - 36
IBM Systems Magazine, Mainframe - September/October 2010 - 37
IBM Systems Magazine, Mainframe - September/October 2010 - Reducing Complexity:  The Next-Generation System z Server Is More Than Just a Fast, Scalable Solution
IBM Systems Magazine, Mainframe - September/October 2010 - 39
IBM Systems Magazine, Mainframe - September/October 2010 - 40
IBM Systems Magazine, Mainframe - September/October 2010 - 41
IBM Systems Magazine, Mainframe - September/October 2010 - Focus on Storage:  IBM Tivoli Key Lifecycle Manager Solves Security Problems and Meets New Standards
IBM Systems Magazine, Mainframe - September/October 2010 - 43
IBM Systems Magazine, Mainframe - September/October 2010 - 44
IBM Systems Magazine, Mainframe - September/October 2010 - 45
IBM Systems Magazine, Mainframe - September/October 2010 - Administrator:  z/OS Management Facility V1.12 Includes New Workload-Management and Resource-Monitoring Functionality
IBM Systems Magazine, Mainframe - September/October 2010 - 47
IBM Systems Magazine, Mainframe - September/October 2010 - 48
IBM Systems Magazine, Mainframe - September/October 2010 - 49
IBM Systems Magazine, Mainframe - September/October 2010 - Developer: pureXML Extends Availability and Scalability to DB2 for z/OS
IBM Systems Magazine, Mainframe - September/October 2010 - 51
IBM Systems Magazine, Mainframe - September/October 2010 - 52
IBM Systems Magazine, Mainframe - September/October 2010 - 53
IBM Systems Magazine, Mainframe - September/October 2010 - Solutions
IBM Systems Magazine, Mainframe - September/October 2010 - Advertisers' Index
IBM Systems Magazine, Mainframe - September/October 2010 - Stop Run:  IBM Cooling Expert Roger Schmidt Says the Positioning of Machines Matters
IBM Systems Magazine, Mainframe - September/October 2010 - Cover3
IBM Systems Magazine, Mainframe - September/October 2010 - Cover4
IBM Systems Magazine, Mainframe - September/October 2010 - 2011 Mainframe Buyer's Guide
IBM Systems Magazine, Mainframe - September/October 2010 - BG-2
IBM Systems Magazine, Mainframe - September/October 2010 - BG-3
IBM Systems Magazine, Mainframe - September/October 2010 - BG-4
IBM Systems Magazine, Mainframe - September/October 2010 - BG-5
IBM Systems Magazine, Mainframe - September/October 2010 - FBG-6
IBM Systems Magazine, Mainframe - September/October 2010 - BG-7
IBM Systems Magazine, Mainframe - September/October 2010 - BG-8
IBM Systems Magazine, Mainframe - September/October 2010 - BG-9
IBM Systems Magazine, Mainframe - September/October 2010 - BG-10
IBM Systems Magazine, Mainframe - September/October 2010 - BG-11
IBM Systems Magazine, Mainframe - September/October 2010 - BG-12
IBM Systems Magazine, Mainframe - September/October 2010 - BG-13
IBM Systems Magazine, Mainframe - September/October 2010 - BG-14
IBM Systems Magazine, Mainframe - September/October 2010 - BG-15
IBM Systems Magazine, Mainframe - September/October 2010 - BG-16
IBM Systems Magazine, Mainframe - September/October 2010 - BG-17
IBM Systems Magazine, Mainframe - September/October 2010 - BG-18
IBM Systems Magazine, Mainframe - September/October 2010 - BG-19
IBM Systems Magazine, Mainframe - September/October 2010 - BG-20
IBM Systems Magazine, Mainframe - September/October 2010 - BG-21
IBM Systems Magazine, Mainframe - September/October 2010 - BG-22
IBM Systems Magazine, Mainframe - September/October 2010 - BG-23
IBM Systems Magazine, Mainframe - September/October 2010 - BG-24
IBM Systems Magazine, Mainframe - September/October 2010 - BG-25
IBM Systems Magazine, Mainframe - September/October 2010 - BG-26
IBM Systems Magazine, Mainframe - September/October 2010 - BG-27
IBM Systems Magazine, Mainframe - September/October 2010 - BG-28
IBM Systems Magazine, Mainframe - September/October 2010 - BG-29
IBM Systems Magazine, Mainframe - September/October 2010 - BG-30
IBM Systems Magazine, Mainframe - September/October 2010 - BG-31
IBM Systems Magazine, Mainframe - September/October 2010 - BG-32
IBM Systems Magazine, Mainframe - September/October 2010 - 95
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